Spann & Company 2018-03-21T13:33:46+00:00

Case Study


Web Design & Development, Graphic Design, Affiliate Program Engineering


Creative Strategy, UX Development, Content Management System, Mobile/ Tablet Optimization, eCommerce

The Challenge

Spann & Company is a consultancy on a mission to simplify marketing. Their #LaunchLove campaign is an initiative to help small businesses gain marketing momentum. The community provides tools, resources and insights to help creators build a buzz around their startups and connect with customers in meaningful ways. The founder, Amanda Spann came us with a mission of creating a site that would give small businesses and entrepreneurs the tools and resources to learn, grow and succeed in their marketing efforts and their business. She needed an eCommerce store to digitally sell her ebooks and they needed an affiliate program seamlessly integrated with the eCommerce store to compensate her affiliates for referral sales generated through the site. Each affiliate would need their own login area to see their stats, marketing materials, and referral link to track to send clients to the site and track their referrals. Customers also needed a login area to manage orders, and a confirmation email with a receipt for their order. We knew it would be a challenge, but we love this sort of thing!

The Solution

We designed and built a UX friendly mobile responsive website complete with a drag and drop page builder seamlessly integrated directly with the eCommerce store powered by Woocommerce, and the affiliate system powered by AffiliateWP. This give visitors and easy to use checkout experience, rewards affiliates for their referrals, and gives the management team and easy to manage interface for managing orders, customers, product inventory and affiliates. When customers checkout they get an email confirmation with their order details and a login area. Management gets notifications of new orders, and affiliates get notifications when a commission is earned from a referral sale. Needless to say, we came up with a pretty kick-ass system!

The Results

Increase In Ebook Sales
Increase In Affiliate Registrations
Better eCommerce Experience

The UX Website

Designed For Optimal User Experience.

eCommerce web design project mockups

The eCommerce Store

Easy To Navigate, Smooth Checkout, and User Friendly Wishlist & My Account Feature

examples of some of the best wordpress eCommerce stores

eCommerce Reporting Dashboard

Sales tracking directly inside the website dashboard

woocommerce reporting center

What Amanda Said About Our Work

Working with Chris Mitchell Marketing was a pleasant and delightful experience. Chris and his team were very proactive, responsive and diligent. They mitigated roadblocks with ease and really went the extra mile to see the project to completion. I would be happy to refer them to anyone!

Amanda Spann, Spann & Company
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